We’ve all heard the famous phrase, “don’t judge a book by its cover”, but as the article and video demonstrate, many people do. The cover is the first thing a potential buyer sees when they browse through the shelves, and the first impression the book makes on them. Thus, in order to convince people to open a book and see what it’s all about, the cover has to be appealing.
In the past, book covers were relatively simple. But now, publishers are taking more liberties with designing book covers, from unique covers to different paper. Personally, this is one of the reasons I prefer buying physical books over e-books. With e-books, all the books you want to read are in your hands. However, there’s something so satisfying about collecting different kinds of books, displaying them on your shelf, and see the pretty covers each time you pull one out to read.
With the push for more unique books, designers can take a lot of creative liberties with their covers. It’s more difficult than it looks, too; there are various elements to consider when designing a cover, and the person must have an artistic skillset and a creative mind. The cover must also reflect the contents of the book itself, which requires the designer to have read and understood the themes present. Like in the TED Talk, the cover of the book My Name is Red is clever and tells a story in itself. Thus, the cover of the book is arguably just as important as the work itself. After all, if no one’s willing to open the book, then it’ll never be read.
Alex
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